So, this is our list of the 50 top NYC Influencers to follow in 2023! 93.4K Instagram followers: A group of photographers share the prettiest sites and images of New York City. 94. This work provided by NYC influencers helps brands build credibility among followers who may be looking for recommendations from those who are considered authorities in certain fields. If you want to find out where to get the best sesame noodles, tune in to Loris feed. If you look at many lists of top influencers, they will include famous sports athletes, musicians, or television and media personalities, such as: Kylie Jenner. Any aspiring NYC influencer needs to understand that simply having access to the right technology, platforms, and networking capabilities will not guarantee success; rather the journey toward becoming a successful NYC influencer is long, tedious, and riddled with numerous roadblocks. From business owners to college kids, transplants to . The worlds biggest brands trust IZEA. Alexandra Dieck NYC Fashion Blog @lexiconofstyle 137K followers, 45. Considering her net worth, its expected to be between $100,000 and $1 million in 2022. Check out other influencers rankings! Generally speaking, the answer is that it depends on different NY influencers and their particular strengths and followers. Whether shes sharing how to create the perfect quick, messy bun or getting glammed up to raise money for a good cause, Danielle is always a showstopper. Michelle, @cremedemichelle, 209K Instagram followers: Michelle is an it-girl, modeling high fashions around the world, but mostly in New York City. Autumn Skibinski 15. The creator team currently publishes branded content every Tuesday and Thursday to promote Crayola products and prove how . Alyssa Lenore is a fashion and lifestyle blogger and YouTuber who started her blog Styled & Smitten and stands among the top NYC influencers. Francisco Lachowski @chico_lachowski NYC Blogger 1.5 million followers, 3. What are micro influencers? Loyal followers of Instagram influencers NYC trust their judgment, often without question endorsements from Instagram influencers translate into sales for brands. Additionally, influencers in New York may receive complimentary products in exchange for reviews or postings about them while others will offer flat rates instead. Jeff Silberman, @jssilberman, 46K Instagram followers: Jeffs stunning, yet everyday photos of New York City are colorful and vibrant. They take photos of whatever theyre having for lunch, and it really does make everyone drool. They also consider platform-specific measurements such as Instagram impressions or YouTube views. "I started blogging in 2012 because I didn't see a single person who looked like me, had a family like mine or who shared my same style in the design/interiors blogging world," interior designer Shavonda Gardener shares in a recent Instagram post. For sponsors, thats great news because there are plenty of. Lindsi Lane Watts NYC Blogger @lindsilanestyle 247K followers, 31. Justin Livingston NYC Lifestyle Blog @justinliv 302K followers, 25. The classiest. Many New York Instagrammers have built large followings on the platform by engaging with viewers through comments, polls, giveaways, and contests. International brands recognize that working with highly engaged and top NYC influencers will help them reach large numbers of people quickly and cost-effectively. As a mid-tier TikTok influencer, Savannah spotlights places like. Engaging with your audience regularly is another key element in gaining popularity on Instagram if you want to become one of the best New York Instagrammers. Is it hard to become a successful NYC influencer? Salvalen de Higey. Luda Weigand is model and fashion blogger whos emerging in the New Yorks fashion industry as most demanding model and artist. He has ranked consistently among the Top 50 Male Models in the world. On Instagram, she can be found sharing. A study by Aspire.io found that nano-influencers have an average engagement rate of 3.69%-over twice the engagement that macro-influencers have. Brands love working with Instagram influencers NYC because of the immense reach, credibility, and creative opportunities that these influential figures can provide. Holly Golightly, Bridget is jet-setting around Manhattan, and the world, taking photos wherever she goes whether its sailing or lounging in bed, but always with a focus on fashion and style. Britt is an urban planner and photographer in NYC. On TikTok, Audrey is a mega-influencer who shows her followers, how to style her designer knee-high boots, Brian is an NYC businessman by day and a self-proclaimed CEO of eats by night. Bess Byers 5. What Is a Micro-Influencer? 03 Mar 2023 17:49:07 She is best known for her brand Glitz & GlaMOM, a lifestyle blog that focuses on motherhood, family . The popularity of her blog earned her several accolades, including being named the Forbess Top 30 Under 30 in 2012. What sets New York fashion bloggers apart from other bloggers in fashion and beauty industry is their unique style and envious location. Lainy is one of the original top nyc influencers who started her blog Haute Inhabit in 2011. Her schedule, while often grueling, isn't . On Instagram, where shes known as elisesbodyshop, the mid-tier influencer shares everything from a, you can do right in your living room to a, Danielle is an NYC entrepreneur, fashionista, philanthropist and NYT-bestselling author. This knowledge of Instagram influencers NYC gives them additional credibility in their space and further boosts their appeal to potential buyers. Hes the type of friend you want to have in the Big Apple, and he wears the clothes you need. She started her personal blog Atlantic-Pacific in 2010 and has become well known for her love of color and pattern.. She has worked with many well-known brands including CoverGirl, Gucci, Nordstrom, Target, Tory Burch, and Sephora. Her style stands out from the rest and she is the perfect role model for plus-size women trying to keep it hip and stylish! Make sure the audience genuinely seems interested . Alex Callahan 11. With the rise of social media platforms like Instagram, YouTube, and TikTok over the past decade, influencer marketing has become an effective way for brands to reach their target demographic, especially in New York. Arielle Charnas (@ariellecharnas) 6. A post shared by Diego Len | Dapper Menswear Creator (@dandyinthebronx). Another fashion influencer and minimalist, Jourdan knows how to play the Instagram game all too well! Known to their Instagram followers as nycfoodielyfe, is a fashion and beauty blogger based in NYC and New Jersey. Amra Beganovich @clubfashionista Fashion Bloggers NYC 661K followers, 8. As trends shift and demographics of the city change, be on the lookout for new and fresh influencers taking a bite out of the Big Apple. A post shared by (@weworewhat). On Instagram, she was ranked 26th among the best fashion bloggers. A post shared by Beatrice Genco (@beagenco). Hes captured the city throughout each season; each photo could be a magazine cover. Lily Chee (@lilychee) 4. How to find some of the best influencers in New York? Danielle Bernsteins net worth is projected to be around $15 million as of April 2022. For her 947K Instagram followers, to whom shes best known as natalieoffduty, the glamazon shares shots of her at-home styling sessions and behind-the-scenes shots from her latest fashion collab. NYC influencers may also be asked to participate in campaigns where they help spread brand messages via their channels to engage new audiences and increase engagement levels among existing followers. Charlottes net worth is expected to be approximately $25 million in 2022. The engagement levels for NYC influencers are significantly higher than those seen in other cities, making them more attractive to potential partners. NYC influencers have been able to tap into a wide audience that transcends age, gender, race, and geographical location. Instagram influencers NYC create compelling visuals which capture life in the city through stunning photographs of architecture, street art, and iconic landmarks often accompanied by witty captions. 15 Best Cannabis Influencers 1. Shes also a TikTok mega-influencer who shares a sneak peek inside a. filled with everything travelers should see and do on a trip to the Big Apple. Lori, @girleatsnyc, 65.1K Instagram followers: Lori eats her way through New York City one noodle at a time. Famous blogging personality Michelle Ressler started her Creme de Michelle blog in 2015. She is a co-founder of The Mobile Media Land, a firm that assists brands in expanding their reach through Instagram advertising. If someone wasnt an influencer when they moved into New York, theyve probably been inspired by their surroundings to become one. His color-themed Instagram is full of his smiling face, style aesthetic, and curly hair! Scroll for more unusual food finds and bypass the pricier-looking dishes. Drew Jessup, @drewjessup, 22.7K Instagram followers: Drew looks like a fun, super kind and relaxed city guy, as depicted in his posts. Olivia Jeanette NYC Lifestyle Blog @oliviajeanette_ 576K followers, 39. David Gandy 7. Evelyn 6. Hes the type of friend you want to have in the Big Apple, and he wears the clothes you need. This means that an aspiring NYC influencer must work diligently to differentiate himself from his peers by providing content that is higher in quality than whats already out there. Many New York bloggers are professional careerists who share their insights on a wide range of topics, from travel, technology, to business to politics. How much do influencers in New York typically make? As one of the top NYC influencers on Instagram, Meredith shares her, Aggie is an NYC-based mom and digital creator sharing daily insight into her life through photos. Not only do Instagram influencers NYC have a large following; but they also have the power to persuade their followers to take action on behalf of the companies they are endorsing. On Instagram, she takes her followers on a tour of the hottest properties in NYC and strikes a pose against a stunning skyline in the Fort Greene Historic District. She seems to have made it her profession since shes taken it upon herself to eat her way through New York City and share her experiences online. Brandon is a Brooklyn-based freelance portrait photographer whose photography clients include the most well-known brands in the world. What are the top NYC influencers specializing in usually? Running her Instagram handle with 1.6 million followers, Liz depicts her love for the city through her motto and tagline: New York or Nowhere. Doing this type of work for an NYC influencer requires creativity, knowledge about digital marketing strategies as well as a natural affinity for connecting with people online and offline. Jenna | @glitzglamom. This Long Island duo serve up food and beverage reviews with vivid photos and a side of punny humor. The photographers soften the grit of New York, instead showing the lovelier side of the city in this feed. 1. Additionally, some Instagram influencers NYC choose to provide valuable advice about exploring New York City helping locals discover hidden gems and giving potential visitors a glimpse into what makes it so great. HireInfluence provides the following services: Bringing a pop of color to the Instagram feed of her 728K followers, Color Queen Courtney is one of the top NYC Influencers and one of the top New York bloggers in 2022, with the focus on quirky and colorful styles. The answer to the question of whether international brands work with the top NYC influencers is a resounding yes. All these advantages make working with NY influencers something that many marketing agencies consider when creating an effective strategy for their clients success both locally and internationally. Tayla Santos 8. Born in Italy, Lorenzo travels the word with impeccable style. Sign up on Ainfluencer Types of Instagram Influencers Based on Follower Count Alexa Mathews NYC Food Blog @eatingnyc 304K followers, 26. Christian Caro AKA @christiancaro_ Micro-influencers have between 1,000 and 50,000 followers, whereas macro-influencers can have a couple of hundred thousand to over a million. Firstly, New York Instagrammers need to ensure that they have a unique approach to capturing and sharing their images on the platform. HireInfluence provides influencer marketing services globally and has locations in New York City, Houston, and Los Angeles. Shes spun off a @shopweworewhat selling swimwear and overalls, so far. #nyc #newyork #newyorkcity #nycview #tiktoktravel #nyclife #nyctiktok #travelgoals. Top New York City, New York Influencers. New York Instagrammers come from all walks of life and represent a vibrant mix of cultures, styles, and talents. The result is what its name advertises: one spicy cherry. Micro influencers will naturally have a smaller reach than the biggest social media stars. Katie Sturino NYC Lifestye Blog @katiesturino 778K followers, 13. Do digital marketing agencies work with NY influencers? Denny Balmaceda, @denny623, 74.8K Instagram followers: a longtime fashion blogger, Denny is the epitome of a New York City menswear stylist. Founded in 2016 and based in New York City . On TikTok, where shes best known as signedbybritt, Britts followers can find her enjoying a rainy day on the Upper West Side and sharing a typical day in her life living in the Big Apple in the fall. This makes micro-influencers very heavy hitters when it comes to very niche brands. Lua (@luanna) 2. An NYC influencer must also ensure that their content is consistent across multiple platforms and networks while capturing attention through visuals or captions that set them apart from the rest. These services provided by NYC influencers range from sponsored posts, reviews, product placements, collaborations with brands, event appearances, and more. Tabria Majors (@tabriamajors) 5. Rachna Patel FAQ Which of These Popular Cannabis Influencers is Your Fave? Amra is a top NYC Influencers with focus on fashion, travel, and lifestyle. Another service offered by NYC influencers is product placement. Elizabeth Moye 8. @allthingsada is an Afro-Latina beauty influencer based out of New York and Chicago. Courtney Quinn NYC Blogger @colormecourtney 728K followers, 11. From sharing life in hospital scrubs to style in NYC streets, Sabrina demonstrates multitasking in an entirely unique way. By sharing their lives and experiences with their followers, these influencers from one of the most beautiful cities in the world have grown their fan bases significantly. Take time to respond to comments and messages from followers, as engaging with them helps build relationships that encourage further engagement. on her chic posts. VIEW CASE STUDY. Nano-influencers are garnering significant engagement on social media, also likely due to the more personal connections they have with their followers. Helena Glazer is one of the top NYC influencers and stylists, who gained huge popularity for her personal style and family blog Brooklyn Blonde. Choose the platforms you will focus on, grow your. As one of the top NYC influencers on Instagram, Meredith shares her top holiday shopping tips and tried-and-true makeup reviews with her followers. New York's Best Real-Life Influencers Brandon Stanton, @Humansofny, 9.3M Instagram followers: This wildly popular Instagram influencer is documenting random people's lives and how they live, love and struggle in New York City. Emily has even created editing guides for followers so they can learn to post just as beautifully as she does. These influencers vary from NFT creators to people who buy NFTs. Grace Atwood NYC Lifestyle Blog @graceatwood 180K followers, 43. Once youve identified a handful of potential influencers in New York, make sure to vet them thoroughly by conducting background checks and reviewing their content output. Selena Gomez. Learn More. She has attended a number of fashion shows across the world, ranging from major events such as Paris Fashion Week to yearly festivities such as the Met Gala. Octoly helps brands increase their visibility, build trust and boost sales by connecting vetted micro-influencers and consumers at scale. Brian Sacawa NYC Blogger @hespokestyle 229K followers, 35. She is known for being a blogger, a trendsetter, and a popular influencer. Steve DeAngelo 7. Denny Balmaceda NYC Fashion Blogs @denny623 73.1K followers, 50. Whether shes sharing how to create the. #israel #hummus #brooklyn #nyc #trendy #opinion. If NY influencers reside in New York City but do not actively engage with social media accounts from around the world, then it is less likely that their influence will be felt beyond NYCs boundaries. An NYC influencer should strive towards obtaining engagement metrics such as likes or comments but at the same time remain true to themselves by promoting products or services that speak to who they are instead of just following whatever will bring them more recognition without any personal incentive behind it. NYC influencers might create social media posts featuring the brands products or review them on their blog or YouTube channel. She was recently awarded as one of Irish Centrals Top 40 Digital Influencers in the U.S and also as one of the Top 20 New York Style Bloggers. Collaborations between brands and influencers in New York often involve multiple forms of compensation including fees for appearances at events or promotional campaigns as well as bonuses based on performance metrics such as impressions, clicks/views, etc. Tess is an NYC video creator whos all about beauty, lifestyle and fashion content. NYC vlogger Casey became famous on YouTube for his array of camera angles, creative transitions and high-quality vlogs on a variety of topics. The City That Never Sleeps. Take into account not only the number of followers influencers in New York have but also their engagement ratethe total likes, comments, and shares they receive on their postsas this provides more insight into their influence level. The city that never sleeps is still home to over 8 million people of all backgrounds, histories, ethnicities and religions. Elma has 715K followers and an amazing Instagram profile! These are all important questions to consider when evaluating the suitability of influencers in New York for working with your brand. By pretty, we mean a phone booth filled with flowers type of pretty. With the popularity of YouTube, its not surprising to see, Whether youre a keen amateur florist, looking for creative inspiration for your bouquets and arrangements, or an experienced marketer searching for content creators to collaborate, Figure skaters have a long and rich history of capturing the hearts and minds of audiences with their grace, skill, athleticism and artistry. New Yorker Jayla is a model and musical artist on the rise. Brian started mens style blog He Spoke Style in 2013 and he has amassed a huge fan following by posting stuff like mens style, inspiration, fashion, tips and advice. Elise is a fitness trainer who shares user-friendly workouts to get her followers in shape. Crayola regularly partners with nano and micro influencers to showcase its products and picks the highest performers for ongoing partnerships. We are going to focus on who these fashion bloggers are and why they are so famous on social media because manyof the influencers mentioned above have had great success in the fashion business. Humza Deas, @humzadeas, 324K Instagram followers: photographs the most gritty, beautiful and crowded vantage points in the city, much of it captured by his drone. When it comes to fashion, top NYC influencers tend to have an eye for bold and daring looks. While the "number" of followers varies widely in this class, they are typically considered to have anywhere from a minimum of 10,000 to as many as 100,000 followers, depending on the industry definition. The platform on which NY influencers are active also plays a role in how well-known they might become. Mikaela Wightman 5. Must try out in Brooklyn! A post shared by Meredith Duxbury (@meredithduxbury). Here at our top influencer marketing agency in NYC, we have gathered the quintessential top NYC influencers to follow in 2023 from variety of industries, including beauty, fashion, food, lifestyle, tech and more. They come from all walks of life, and their social media account topics reflect their diverse interests. Get access to 250k active Bloggers, Podcasters, Youtubers, and Instagram Influencers in 1500 niche categories. Rachel Burkons 13. After winning the Ford Mens Supermodel of the World event in So Paulo in 2008, Lachowski was signed to Ford Models. Trax (@traxNYC) 8. Furthermore, many Instagram influencers NYC demonstrate their expertise in the subject matter which they are promoting. Fashion expert, Katie Manwaring Gomes is a style, travel, and beauty blogger whos famous for her website, Katies Bliss. A minimalist by aesthetic and a matcha lover, Christine posts the content that her 535k followers must surely look forward to. These micro-influencers will help you drive tons of growth and gain more customers quickly. Additionally, the possibility of influencer marketing campaigns are endless. New York bloggers are setting the trends and inspiring others to be their authentic selves. On Instagram, Aggie summarizes the. Brands find that they can easily build relationships with NYC influencers due to their already established presence on these platforms. Charlotte is one of the top NYC Influencers with focus on fashion and lifestyle. We truly appreciate all these influencers for putting in great efforts for their work and chasing a life they dream of. New Fork City, @new_fork_city, 967K Instagram followers: A tag team of three friends shares their love of food, especially Manhattan food, with the world. Jourdan Sloane is a well-known blogger and one of the most popular NYC fashion influencers,with a net worth of over $13 million as of 2022. After working with many years in the food industry, Rayna Greenberg, one of the top New York bloggers in 2022,founded her own food-based blog and gained popularity. NYC based influencer agency with thousands of micro, nano and celebrity influencers recruited to become brand advocates for our clients. This former food writer of People Magazine is sharing pleasant and flavorsome food posts with 120K Instagram followers. That is made abundantly true by scrolling through Strapped Archives, a page dedicated to hip-hop culture in the late '90s and 2000s. To search & filter every creator on Instagram, YouTube, and TikTok, get a 14-day free trial of Modash. Because theyre local, some of these New York City influencers are micro-influencers (1K to 100K followers). This Long Island duo serve up food and beverage reviews with vivid photos and a side of punny humor. Another stylish new-yorker, Lindsi is a mom to one. Looking to partner with industry-leading brands? To assess the potential fame of NY influencers, we must look at their overall reach, engagement levels, and niche-specific recognition. The best spot in Brooklyn. In addition to this information, top NYC influencers offer advice on trending hairstyles and haircare regimens that can keep your locks looking luscious all year round. She has worked with a variety of big name brands, including Teen Vogue and The Sunday Times. Robert Spangle 10. Danielle Bernstein @weworewhat - Fashion Bloggers NYC - 2.8 - million followers 1.1.22. Brianne Manz NYC Fashion Blog @strollerinthecity 189K followers, 38. They take photos of whatever theyre having for lunch, and it really does make everyone drool. #nyctravel #nycsubway. The Big Apple. Industries with Proven Success Stories The Big Apple. inBeat's New York Influencer Marketing Services By working with our influencer agency, you get tailored marketing services that include: His work, also in book form, is a New York Tiimes #1 bestseller. Jen is a NYC-based fitness expert who calls herself an OG Influencer. On Instagram, Jen shares tons of fitness and lifestyle tips and recipes with her 13.5 million followers. There are many different types of New York fashion bloggers, but all of them share one common goal: to express their thoughts on fashion, to share New York fashion with the rest of the world, and position themselves as influential industry leaders. We searched through the nooks and crannies of New York City to find you the best Instagram influencers posting on all topics. Brands looking to work with influencers and bloggers can take advantage of New Yorks density and variety of digital story tellers there is an influencer for every brand in almost every niche and in different size. Here are our votes for the top micro-influencers of 2022.